D-Smart

My two cents about Turkish TV Market

You may already know my dear friend Özgur Coşar. He is the owner of the website http://tvtechtr.blogspot.com.tr where he writes on a variety of topics on Turkish TV&Radio market. I strongly recommend you to have an eye on his website. Past week he’d asked me to make an e-interview and came up Read more…

By Boynudelik, ago
TV Market

Brief Overview of Turkish TV Market

Turkey is one of the countries where the people watch TV the most. Based on the study of RTUK ( regulatory body for TV), an average Turk watches 260 minutes (4 hours 20 minutes) TV every single day. You can have a look to the study here. Turkey is the 8th country in terms of average TV watching time among 55 countries based on the study of AGB Nielsen. Considering the strong  TV engagement, in this post I'll try to answer questions like "what are the means of receiving TV?", "which TV-platforms are used the most?", "which percentage of the households pay for TV content?", "what is the deployment of Smart-TV's?", "what are the basic TV viewing habits?", "which percentage of the households is equipped with the right hardware to watch HD content?". 091213-2645_1_jpg_620x320_q85_crop_upscale_4.jpg.620x320_q85_crop_upscale

By Boynudelik, ago